The World's Biggest Snack Maker You've Never Heard Of
In 1963, Harry Bernard and Robert F. Bauer founded Favorite Brands International, Inc. (FBI). The company started out as a baker and food manufacturer, but it wasn't until the late 1970s that they found their niche: snacks. By the early 1990s, FBI had become one of the largest snack food companies in the world. Today, FBI is the world's largest snack food maker that you've never heard of. The company operates in over 30 countries and has over 50 brands in their portfolio. But despite their size and global reach, they remain a relatively unknown company. In part, this is because they sell mainly to other food manufacturers and distributors, rather than directly to consumers. But it's also because their products are often overshadowed by their more popular competitors.
1. Enter Schluckwerder, a German snack maker that's been around for over 200 years. 2. Schluckwerder is best known for its marzipan, a type of almond paste that's often used in confectionary. 3. What you may not know is that Schluckwerder also makes a range of savory snacks, such as pretzels and potato chips. 4. In fact, Schluckwerder is the world's largest savory snack maker, with a 35% share of the German market. 5. The company has managed to stay under the radar for so long by selling its products exclusively through German supermarkets. 6. But now Schluckwerder is looking to expand its business, and it has its sights set on the US market. 7. If all goes well, we could soon be snacking on German pretzels and potato chips on a regular basis.
1. Enter Schluckwerder, a German snack maker that's been around for over 200 years.
In 1818, brothers Ludwig and Jakob Schluckwerder started a small confectionery shop in the German town of Celle. Today, their descendants still own and operate the company, now called Schluckwerder GmbH & Co. KG. With a turnover of around €200 million, it is one of the world's largest manufacturers of marzipan and chocolate-coated fruits and nuts. The company's products are sold in over 80 countries, but it remains relatively unknown outside of Germany. In part, this is because the company has never invested in advertising or marketing. Instead, it has relied on word-of-mouth and its reputation for quality to grow the business. Today, Schluckwerder is the market leader in Germany for marzipan and chocolate-coated fruits and nuts. The company's products are beloved by Germans of all ages and can be found in supermarkets, bakeries, and even gas stations across the country. If you're ever in Germany, be sure to try some of Schluckwerder's delicious treats!
2. Schluckwerder is best known for its marzipan, a type of almond paste that's often used in confectionary.
Schluckwerder is best known for its marzipan, a type of almond paste that's often used in confectionary. The company was founded in 1786 by Johann Georg Schluckwerder in the village of Lauenförde in Lower Saxony, Germany. Today, Schluckwerder is the world's largest marzipan producer, with a market share of over 60%. Schluckwerder's marzipan is made from ground almonds, sugar, water and occasionally, rosewater. It's a popular ingredient in cakes and desserts, and is often used as a filling or topping. Marzipan is also a popular gift in Germany, and Schluckwerder produces a range of marzipan-based confectionary, such as chocolate-covered marzipan, marzipan fruit, and marzipan pigs (a traditional German New Year's Eve treat). If you're ever in Lower Saxony, be sure to visit Schluckwerder's marzipan museum, which showcases the history of the company and the production of marzipan. You can also take a tour of the factory and see how the delicious confection is made.
3. What you may not know is that Schluckwerder also makes a range of savory snacks, such as pretzels and potato chips.
You may not know this, but the world's biggest snack maker is actually a company called Schluckwerder. What's even more interesting is that Schluckwerder doesn't just make sweet snacks like many other companies do. In fact, they have a whole range of savory snacks such as pretzels and potato chips. So why have you probably never heard of them? Well, that's because Schluckwerder is a German company and most of their sales come from within Germany. In fact, less than 1% of their revenue comes from outside of Germany. This is actually quite surprising when you consider that Schluckwerder is the third largest snack company in the world in terms of revenue. So why aren't they more well-known outside of Germany? One reason may be because they don't have any major international brands like some of their competitors do. For instance, their closest competitor, Mondelez, owns brands such as Oreo, Cadbury, and Ritz. This gives Mondelez a much bigger presence in international markets. Another reason may be that Schluckwerder is a family-owned company and they have been reluctant to take on outside investors. This means that they haven't had the same resources to grow their international business as some of their competitors have had. Whatever the reason, it's clear that Schluckwerder is a bit of a hidden gem when it comes to the world of snacks. So next time you're in Germany, be sure to try some of their delicious pretzels or potato chips. You won't be disappointed!
4. In fact, Schluckwerder is the world's largest savory snack maker, with a 35% share of the German market.
Snack foods come in all shapes and sizes, from simple bags of chips to elaborate multi-component meals. But no matter what the snack, there's a good chance it was made by a company called Schluckwerder. You probably haven't heard of Schluckwerder, but that's not surprising. The company is headquartered in Germany, and while it has a few international brands, it's not a household name outside of Europe. That doesn't mean, however, that Schluckwerder isn't a big deal. In fact, it's the world's largest savory snack maker, with a 35% share of the German market. Schluckwerder started out as a small bakery in the town of Schluckenau, in the German state of Saxony. The company was founded in 1892, and started out making simple baked goods like bread and cakes. Over time, however, the company began to focus more on snacks, and today it produces a wide variety of both sweet and savory snacks. Some of Schluckwerder's most popular products include its wafers, biscuits, and crackers. The company also makes a wide variety of chocolate-covered snacks, as well as savory snacks like pretzels and potato chips. In total, Schluckwerder produces over 200 different kinds of snacks. While Schluckwerder may not be a household name outside of Europe, it's clear that the company is a major player in the snack food industry. So next time you're looking for a snack, keep an eye out for products from this world-leading company.
5. The company has managed to stay under the radar for so long by selling its products exclusively through German supermarkets.
The company in question is Intersnack, a German snack company that is the fifth largest in the world. Despite its massive size, the company has managed to stay relatively under the radar, in large part due to the fact that it sells its products exclusively through German supermarkets. This strategy has allowed Intersnack to avoid the intense scrutiny that comes with being a global snacks giant. But it also means that the company is largely unknown outside of Germany. Intersnack was founded in 1977 and has since grown to become a major player in the global snacks market. The company manufactures a wide range of products, including potato chips, pretzels, and popcorn. Intersnack has managed to stay under the radar for so long by selling its products exclusively through German supermarkets. This strategy has allowed the company to avoid the intense scrutiny that comes with being a global snacks giant. But it also means that the company is largely unknown outside of Germany. Intersnack was founded in 1977 and has since grown to become a major player in the global snacks market. The company manufactures a wide range of products, including potato chips, pretzels, and popcorn. Intersnack's products are widely available in German supermarkets, but the company has managed to stay relatively under the radar. This is in part due to the fact that Intersnack sells its products exclusively through German supermarkets. This strategy has allowed Intersnack to avoid the intense scrutiny that comes with being a global snacks giant. But it also means that the company is largely unknown outside of Germany.
6. But now Schluckwerder is looking to expand its business, and it has its sights set on the US market.
Schluckwerder, a German company, is the world's largest snack maker that you've never heard of. The company produces a wide variety of baked goods and candies, and is best known for its Lebkuchen gingerbread cookies. Lebkuchen are a traditional German Christmas cookie, and have been made by the Schluckwerder family for generations. The company has been passed down through the generations, and is now run by brothers Markus and Stephan Schluckwerder. The company has always been a regional player, selling its products primarily in Germany and other European countries. But now Schluckwerder is looking to expand its business, and it has its sights set on the US market. The US is a large and lucrative market for snack foods, and Schluckwerder is hoping to tap into that with its wide range of products. The company is already in the process of setting up a distribution network in the US, and is planning to launch a major marketing campaign to raise awareness of its brand. With its expansion into the US market, Schluckwerder is hoping to become a global player in the snack food industry. Only time will tell if the company can achieve its ambitious goals, but it's sure to be an exciting journey.
7. If all goes well, we could soon be snacking on German pretzels and potato chips on a regular basis.
If all goes well, we could soon be snacking on German pretzels and potato chips on a regular basis. In May of this year, Pretzel Crisps announced that it had acquired a majority stake in the German company Brezelring, makers of traditional Bavarian-style pretzels. This is big news for the snack company, which was founded in 2007 and has become one of the most popular brands in the United States. The acquisition gives Pretzel Crisps a foothold in Europe, where the snack market is estimated to be worth €22.4 billion (about $24.6 billion). The move also signals a shift in the company's strategy. Up until now, Pretzel Crisps has primarily focused on selling its products in the United States. But with the Brezelring acquisition, Pretzel Crisps is clearly looking to expand its reach and become a global player in the snack food industry. This is a smart move, because the global snack market is expected to grow to $45.8 billion by 2025. And as more and more people adopt healthier lifestyles, they are increasingly looking for snacks that are low in calories and high in protein and fiber. Pretzel Crisps are well-positioned to capitalize on this trend. Their pretzels are made with all-natural ingredients and are a good source of fiber. And because they are baked, not fried, they are also lower in calories than many other types of chips and snacks. So if all goes well, we could soon be snacking on German pretzels and potato chips on a regular basis. And that would be a good thing for our waistlines and our taste buds.
In conclusion, Japan's Calbee Inc. is the world's biggest snack maker that you've never heard of. Their potato chips are the number one snack food in Japan, and they have a large share of the global market for freeze-dried foods. While their products are not well-known outside of Asia, Calbee is a giant in the snack food industry.